The Watson Family's Full-Service Sign Company

www.SignsManufacturing.com

Signs Manufacturing™, a full service custom sign company, can handle all of your business signage needs.

WHOLESALE TO THE PUBLIC!

Business Signs, Industrial Signs & Company Signs

Signs Manufacturing™ sign company has been building quality Business signs, Industrial signs, Commercial signs or Company signs, shipping signs, installing signs, and servicing signs since 1979.

QUALITY SIGNS ARE A CRITICAL PART OF THE SUCCESS OF EVERY BUSINESS.  Pretty important to churches and schools, too.

But, what results are achieved by every successful store sign?  To identify, to communicate, and to create the image you desire.  It is hard to accomplish all three in a single sign.

Good signs incorporate design and marketing decisions creating the message, look, colors, sign types, sizes, quantities, etc. to create the required impact. They draw attention to themselves. They provide drive-up appeal.

Your sign is your voice on the street.  It’s a primary means of communicating with customers.  It attracts them, draws them through your doors, and encourages them to buy your products and services.

Your sign IS THE IMAGE of your business, at the very least it is the first impression that gets potential customers to come in the door.  And if you advertise, or create a webpage or Facebook presence, you will feature your sign.

What image do you want potential customers to have?  The quality of your sign should match the quality of your business to give potential customers the right first impression.  Cheap, or professional?  Basic, or interesting?  Shoestring, or successful?  Neglected, or attentive?  Your sign conveys all of these messages, and more, to your potential customer BEFORE they become a customer.

Make sure you are marketing your business properly.  The sign, if it's a quality sign, will be the only thing that sells for you 24/7 without any ongoing expense, or work, from you! 

“A sign can make or break your business. Size, design and wording can be the deciding factor as to whether a new customer walks through the door or keeps driving to your competitor, according to a survey by FedEx Office®.”

Almost 8 of 10 shoppers (76%) percent said they would enter a store they’ve never been in before based solely on its sign, while nearly 7 of 10 (68%) have actually purchased because a sign caught their attention.

While signs draw in customers from the street, they can also be good word-of-mouth marketing tools; 75% of those polled said they’ve told someone about a business simply based on its signage.

Again, 7 of 10 respondents (68%) said they believe a store’s sign is reflective of the quality of products or services that the business offers and 52% said they are less willing to enter a business with poorly made signs.

If you think a sign isn’t worth your investment, think again — 6 in 10 consumers won’t enter a business with no signage. Alicia Ciccone, Huffington Post

Of course the best, and cheapest, form of advertising is word-of-mouth.  Consumers main reason for giving word-of-mouth mention is self-enhancement. (Mitchell J. Lovett, et.al. Journal of Marketing Research)  Remember that FedEx (above) found that 75% of consumers give word-of-mouth mention based solely on signage.  Consumers MUST be impressed with your sign.

Signage is the most targeted advertising you can do according to the U. S. Small Business Administration (SBA), which also states that 85% of a business’s sales usually come from within a 5 mile radius.  Your sign constantly advertises your business to a potential customer who frequents the area where your business is located.

With 18.6% of the entire US population moving each year, your sign will be constantly seen by MANY potentially new customers.

“The average business gets over 50% of their sales just from their signage.” - Small Business Association

If a sign costs you money it is not doing its job. It should effectively advertise your company and earn you money.

“…research from the University of California at Berkeley found that 68% of purchases were unplanned during major shopping trips and 54% on smaller shopping trips.  To take advantage…your business will need an effective sign to attract attention.” The NewYork State Small Business Development Center

As examples, how important would a free-standing pylon sign be to your business?  McDonald's says that simply changing a Monument sign in front of one of their stores to a pylon sign increases their store's business 15%.  A Whataburger that was unhappy with their new store's volume removed their brand-new pylon sign and installed one 40% larger and taller.  The store's volume increased 23% the day after installation, and sales have exceeded the previous months for more than 5 years now.

The SBA says that an LED Message Center increases store volume 15 - 150%.

Good signs incorporate design and marketing decisions creating the message, look, colors, sign types, sizes, quantities, etc. to create the required impact.  Again quoting Small Business Administration research, 89% of businesses that fail do so because of improper signage!

The trouble with improper or average signs is that you will never know how many potential customers they’ve driven away, or not attracted, by simply looking inappropriate.  Your success or failure may be determined the day your sign is installed!

AT&T gave this advice to Yellow Pages customers, "If business is slow, what does your sign look like?"

We can help, so long as your landlord and the City understand the importance of good signage and allow you to install signs that will help your business.  Unfortunately this isn't always true.  Choose your location(s) wisely (and receive your landlord's approval of your signage package BEFORE you sign your lease.)

And remember the axiom “Location, Location, Location!”  The supreme importance of “location” is the numbers of potential customers that will see your sign...and be able to read and understand it.  These are very important design and marketing considerations.

If you are located in the Dallas/Fort Worth "Metroplex" in Texas the Texas Department of Transportation has probably counted traffic in front of your new location.  Go to www.dfwinfo.com/trans/data/tcins to see how many vehicles will see your signs every day!  Other regions have similar information available.

Surprisingly 30% of traffic on almost all business streets occurs when it is dark; people see your sign only if it is lighted when it is dark out, including on dark days when everyone else's sign is lighted.

“To make your business stand out, be prepared to spend on your signage.” Steve Strauss, USA TODAY

The importance of signage in helping a business to survive was recently underscored when the Small Business Development Center (SBDC), with their NxLeveL for Entrepreneurs training program, which is available in 40 states, added an entire week to their program to present more deeply “…the importance of signs and their impact on a business…”

No matter what types of signs you are interested in, our sales team, consisting of 11 highly-trained individuals, is at your beck and call.

Let us meet with you in your office, or at your new signs location, or home, or anywhere.

You will probably have a firm quotation for what you want during our meeting; certainly no more than a day later.

There are 19 questions you must have answers to before investing in signs. Questions not about the signs themselves, but about how the signs will be perceived, and how long they will take to pay for themselves. Our sales team will bring you a COMPLIMENTARY PROFESSIONAL MARKET SURVEY of your new signage locations. Click on the "Sign Market Research" tab to the left for details.

Unique in the entire sign industry, Signs Manufacturing™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture.

If you are considering purchasing an LED Video Display or Digital LED Message Center sign this exclusive opportunity will be particularly important.  You must determine which LED spacing is best, so that your sign will be successful, considering how you will use it.  Therefore, 6 mm, 8 mm, and 10 mm 481-trillion-color LED Video Display signs are always available for you to compare to monochrome or 4-thousand-shade display signs.

We invite you to observe all types of signage, viewing them up close as well as from a distance, under varying light conditions (and stay out of the weather while doing so!)

In addition to digital signage we also display channel letter signs, both neon and LED lighted.  Reverse channel letter signs.  Cabinet signs, fluorescent, HID, or LED lighted.  Neon and LED building accent lighting.  Pinlights™ signs.  Letterlites™ signs.  Pole, pylon and monument signs.  Color-changing signs.signs with wall-wash lighting. Routed sign faces. Digitally printed and cut vinyl decorated sign faces. Push-thru lettering. And more.

Will your Sodium Vapor or Metal Halide parking lot lights affect the colors of your sign at night?  How visible will your pylon sign’s border neon be during the day?  Should you consider PinLights™, LetterLites™, SpectraLites™, or Trembler™ signs?  Brighter Signs™ neon or Solarbrite™ LED lighting for channel letter signs?  Fluorescent or HID lighting for your monument sign?  Do Daylight or Cool White fluorescents make your sign’s colors look best?  What are the differences between a flex-faced, a Lexan, and an acrylic-faced sign cabinet?

How will shadows affect my sign's readability during the day?  Should the wall behind my sign be light or dark colored?  Would a different type of sign look better on my brick wall?  Should I consider a routed sign face with push-through letters?

Don't buy a sign from a drawing when you can actually see and compare real signs.

Live Demonstrations of Signage Features

• Sunsational™ Engineering

• NASA's Ceramic Vacuum Microsphere Coating

• Solarguard™ Protective Coatings

• Signlux™ Paint Systems

• Solar Finishes™ Bright Reflective White

• Lumabrite™

• Vandal-Resistant Coatings

• Flexible Sign Face Installation Methods

No one else, sign company or not, can offer you this unique opportunity.  Be sure to take advantage.  Your business will be better because you do.

Sign Cost Information

We sell our signs FACTORY-DIRECT, WHOLESALE to the public.

Each Sign Type, above and on the "Sign Types" page, has a "Cost" tab under its "Pricing" tab that lists general budget pricing for that type of sign.

But, please, contact us to develop an exact plan to meet your particular needs - for free (see our "Design Center" page.)

Our professional staff will usually have exact quotations, and exact scale drawings of your signs installed on your building or property ready for you the same day we meet with you.  (Much faster than the 2 1/2 week average in our industry.)  Contact us NOW...Please!

If you are planning for the future, please bookmark our website as a "Favorite" so you can find us when you are ready.

Thank you.  This is what we do to buy groceries.

You May Qualify for a "BETTER THAN FREE™" Sign

Dependent on your location, Signs Manufacturing™ may be able to offer you INCOME from a FREE pole, pylon, monument sign, or electronic message center.

Contact us for exciting details!

Many Different Ways to Purchase Signs

Choose from Five (5) different ways to pay.

Cash, Credit Cards, Conserve You Nest Egg™ 0% 15-month financing, Signs on Time™ Conventional Lease/Purchasing or our Accelerated Pay as You Grow Lease/Purchasing™.

Click "Cost" for details.

Fraud Protection

“After being ripped-off by one sign company, who took my several-thousand-dollar deposit but never delivered my sign, I was nervous.  I’m sure glad I met you guys!”
Paul Lewis, Jubilee Mortgage

Signs Manufacturing™ is insured, registered, licensed and bonded per all City and State regulations, and carries product liability and worker's compensation/accident insurances to protect our customers, and their customers.  Both are rare among sign companies.

We even offer our customers free coverage on a $2,000,000 insurance policy providing Deposit Insurance if we were to default.  (Visit "Cost" for details on all of the above.)

We've got you covered!

Why Buy Factory-Direct, from a State-Licensed Company?

TURN-KEY  Design, Manufacturing, Installation, and Service

Why not buy from a Sign Dealer (also called a Sign Broker, Car Wrap company or a Sign Store?)  There are literally hundreds of them.

Would you give a car dealer $10,000 and tell him to buy you the best car he can for the money, sight unseen (or from a drawing?)  Don't you think you would get the car that made him the most?

Do you think you could meet your needs asking for the cheapest car he can buy?

Why would a sign dealer (Car Wrap company or sign store) be any different?  Remember, they are merely buying a sign from a manufacturer to resell to you, usually to resemble a drawing, making the most money they can.

Believing "...a sign is a sign" gets you a Yugo instead of a Cadillac.  Remember the Yugo?  They didn't last very long, either.

Also, most sign dealers, Car Wrap companies and sign stores cannot legally install or service an electric sign.  Ask to see their license.

Ask to see a manufacturer's license also.  A few are not licensed to do electrical work, either, they also have to hire other companies to install the signs they make.

Now, who provides the warranty?  The manufacturer, the installer, the salesman, anyone?  If the sign was installed illegally do you think they'll honor their warranty?  Did they REALLY obtain your City sign permit?  Is the sign even safe?

As a large, both UL and ETL listed manufacturer, our name is on all our signs.  Just like you, we can't afford to have a bad sign destroy our business.  We have to care, particularly with our LIFETIME* warranty.

If you wonder if a sign-seller can legally install and service electrical signs through-out Texas go to http://www.tdlr.texas.gov/LicenseSearch, enter "Electricians" in the "Inquire by License Type" box and the name of the sign business or person in the "Inquire by Name" box.  If they are not licensed they can not.

So someone can sell you signs and not be licensed to install or service them.  You may have to have this done.  But unless the electrical signs you buy are "listed" (U.L. usually) they won't be allowed to be installed in Texas, a State of Texas Consumer Protection Safety Law designed to insure that signs are safe to use, with a few local city ordinance exceptions.  It is not illegal to sell them to you, however.  Buy carefully.

Guaranteed Highest Quality...Guaranteed Lowest Price™

As detailed on the pages that follow, everything will be done to make your sign look better, and last longer...Guaranteed.

Signs Manufacturing™ also guarantees that our price will be the lowest price you can obtain on the products described in this website; now or anytime during the next 90 days.

If you are offered a lower price by someone else we will match that lower price PLUS give you 10% of the difference.

Come and see the array of equipment and tools, and the facility dedicated to making good signs.

Contact a sales consultant to arrange a plant tour. 

State Licensed Sign Installation and Sign Service

We are a full-service sign company.  We provide sign site surveys, sign permits, sign installation and sign maintenance services for electrical and non-electrical signs for our customers as well as other sign companies.  We provide this work in Dallas, Fort Worth (DFW), and ALL of North Texas and Northeast Texas.

State Sign and Electrical License Numbers:  TECL17503, TSCL18015, TSCL18016.

Among our other installation and service personnel we currently employ 10 State licensed sign electricians, and 4 State licensed general electricians.

All our technicians are also Quality Certified Signs™ certified.   (Click "Installation & Service" for details.)

ZIP Codes 75001 thru 76958.

Area Codes 214, 254, 430, 469, 682, 817, 903, 940, and 972.

Serving Collin, Cook, Dallas, Denton, Ellis, Fannin, Franklin, Grayson, Henderson, Hill, Hood, Hopkins, Hunt, Johnson, Kaufman, Lamar, Navarro, Parker, Rockwall, Somervell, Tarrant, Titus, Van Zandt, Wood, and Wise Counties in Texas.

We also have signs in 43 different states, and 6 other nations.

Additionally

If you are an Architect, Landlord, General Contractor, City Planner, or Chamber of Commerce "click" on your title to go to a webpage with information especially for you.

We are the "greenest" sign company in Texas.  Click "Our Environment" to learn about our environmental efforts.

Just for fun, go to our "Not-so-Good Signs" page to witness Signs Manufacturing Corporation's "The Not-so-Good Signs, the Bad, Ugly, Stupid & Dumb Signs" Awards Contest!  You can also view the world's most expensive (to purchase and to feed) animated message center.

Click "Customers & Photos" to view a partial list of our customers, photos of their signs, and comments.

Signs Manufacturing Corporation's Four-building Manufacturing Campus prior to our 7,500 sq. ft. expansion (2001 photo courtesy of Bing.)

Weekend photo showing Signs Manufacturing Corporation's 2004 Building Expansion, taken during our 2009 re-roofing project (Courtesy of Google Earth.)

Texas' Success Story

The Dallas/Fort Worth  "Metroplex" continues as the fastest growing large city area in the United States, year-after-year.  It is the fourth fastest growing such area in the world.  As fast as in China or India!

North Texas is expected to gain over 4,000,000 new residents in just the next 4 years!  The business economy HERE remains healthy!  Well over 100 new businesses are started in just the D/FW Metroplex every week.

Don't let the "doom-n-gloomers" talk you out of being successful.  This is the best time ever to start a new business in North Texas and Northeast Texas.