The Watson Family's Full-Service Sign Company
M-F 8-5 Central
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Signs Manufacturing™ sign company has been building quality custom signs, shipping signs, installing signs, and servicing signs world-wide since 1979.
The Signs Manufacturing On-Location Sales Team's Personalized Service
No matter what types of signs you are interested in, our sales team, consisting of 11 highly-trained individuals, is at your beck and call.
Let us meet with you in your office, or at your new sign location, or home, or anywhere.
You will probably have a firm quotation for what you want during our meeting; certainly no more than a day later.
There are 19 questions you must have answers to before investing in signs. Questions not about the signs themselves, but about how the signs will be perceived, and how long they will take to pay for themselves. Our sales team will bring you a COMPLIMENTARY PROFESSIONAL MARKET SURVEY of your new signage locations. Click on the "Sign Market Research" tab to the left for details.
Why Buy Direct from Signs Manufacturing?
Would you give a car dealer $10,000 and tell him to buy you the best car he can for the money, sight unseen (or from a drawing?) Don't you think you would get the car that made him the most profit?
Don't expect a sign dealer to buy you the best quality sign, or even the best value. Remember, they are merely buying a sign from a manufacturer to resell to you, usually to resemble a drawing, making the most money they can.
Believing "...a sign is a sign" gets you a Yugo instead of a Cadillac. Remember the Yugo? They didn't last very long, either.
Also, most sign dealers, sign brokers and sign stores cannot legally install or service an electric sign. Ask to see their license.
Ask to see a manufacturer's license also. A few are not licensed to do electrical work, either, they also have to hire other companies to install the signs they make.
Now, who provides the warranty? The manufacturer, the installer, the salesman, anyone? If the sign was installed illegally do you think they'll honor their warranty? Did they REALLY obtain your City sign permit? Is the sign even safe?
As a large, both UL and ETL listed manufacturer, our name is on all our signs. Just like you, we can't afford to have a bad sign destroy our business. We have to care, particularly with our Lifetime Warranty*.
If you wonder if a sign-seller can legally install and service electrical signs through-out Texas go to http://www.license.state.tx.us/LicenseSearch/, enter "Electricians" in the "Inquire by License Type" box and the name of the sign business or person in the "Inquire by Name" box. If they are not licensed they can not.
So someone can sell you signs and not be licensed to install or service them. You may have to have this done. But unless the electrical signs you buy are "listed" (U.L. or E.T.L. usually) they won't be allowed to be installed in Texas, a State of Texas Consumer Protection Safety Law designed to insure that signs are safe to use, with a few local city ordinance exceptions. It is not illegal to sell them to you, however. Buy carefully.
"I had a **** (sign company) right across the street … that store's out of business now … I found out they hired some other company to build and install our sign and they did a really #@%&&$ job, the thing has never lit right. **** Corporate won't do anything, they say the closed store was an independent franchise, and the sign builder/installer won't fix it, they say we weren't their customer. I need you to come out, tell me what it will cost to get the thing working properly and get it fixed."
Visit Our Unique Sign Lighting Laboratory and Demonstration Showroom with LED Video Displays
Unique in the entire sign industry, Signs Manufacturing™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture.
The Laboratory is open to the public, for FREE, adding an LED Video Display Showroom because we realized how important one would be to consumers.
If you are considering purchasing an LED Video Display or Digital LED Message Center sign this exclusive opportunity will be particularly important. You must determine what type of sign, and which LED spacing is best, so that your sign will be successful, considering how you will use it.
are always available for you to compare.
We invite you to also observe all other types of signage, viewing them up close as well as from a distance, under varying light conditions (and stay out of the weather while doing so!)
Will your Sodium Vapor or Metal Halide parking lot lights affect the colors of your sign at night? How visible will your pylon sign’s border neon be during the day? Should you consider PinLights™, LetterLites™, SpectraLites™, or Trembler™ signs? Brighter Signs™ neon or Solarbrite™ LED lighting for channel letter signs? Fluorescent or HID lighting for your monument sign? Do Daylight or Cool White fluorescents make your sign’s colors look best? What are the differences between a flex-faced, a Lexan™, and an acrylic-faced sign cabinet?
How will shadows affect my sign's readability during the day? Should the wall behind my sign be light or dark colored? Would a different type of sign look better on my brick wall? Should I consider a routed sign face with push-through letters?
Don't buy a sign from a drawing when you can actually see and compare real signs.
No one else can offer you this unique opportunity. Be sure to take advantage.
Your business will be better because you do.
If you don't visit it could cost you thousands in sales every year.
Can you afford not to?
"I almost made a huge mistake by not listening to you and visiting your showroom prior to buying my sign. I thought I knew what I wanted, after listening to so many salespeople...boy, was I wrong. My vision of the sign did not jibe with what it would really turn out to be, even after viewing so many drawings. It was obvious the moment I entered the showroom. If I had stuck to my guns my sign would have been a disaster. I would have wasted a lot of money."
Sometimes it really pays to shop.
As an additional enticement to coax you into our showroom, and also smooth our manufacturing flow, we periodically have limited Specials only available "in-store;" even unannounced to our sales team.
They are based on opportunities in our production scheduling. If we tell our salespeople in advance they collectively sell too many, causing other problems!
Specials are always for a specific type of custom-built sign with a large variety of available options, but a very limited quantity, and first-come-first-served.
The Benefits of Buying Signs Factory-Direct
You need answers to these questions before you buy (anything from anyone.) Don’t be a naïve consumer.
Is the sign installer working for you, or the factory, or only the sign seller (broker?) Who is legally responsible? Who has the financial ability to remedy accidents and omissions? Single-source responsibility is best. Product liability insurance is good, too.
The Additional Benefits of Buying Our Sunburst LED Displays™ Factory-Direct
* A poorly installed EMC can void a factory warranty, leaving YOU to haggle responsibility with the installer and sign seller (broker.) For instance, without a separate grounding electrode being installed during the installation of most LED signs the manufacturer’s warranty is void. Will you know if your installer doesn’t install a grounding electrode? Problems will probably begin to occur months later.
Guaranteed Highest Quality ... Guaranteed Lowest Price™
As detailed on the pages that follow, everything will be done to make your sign look better, and last longer...Guaranteed.
A positive image is everything; Quality Matters.
Signs Manufacturing™ also guarantees that our price will be the lowest price you can obtain on the products described in this website; now or anytime during the next 90 days.
If you are offered a lower price by someone else we will match that lower price PLUS give you 10% of the difference.
State Licensed Sign Installation and Sign Service
We are a full-service sign company. We provide sign site surveys, sign permits, sign installation and sign maintenance services for electrical and non-electrical signs for our customers as well as other sign companies. We provide this work in Dallas, Fort Worth (DFW), and ALL of North Texas and Northeast Texas.
Among our other installation and service personnel we currently employ 10 State licensed sign electricians, and 4 State licensed general electricians.
All our technicians are also Quality Certified Signs™ certified. (Click the "Installation & Service" tab for details.)
Our main Sign Permit Technician is trained by the International Code Council (ICC), the group that trains all city employees in the area, and is in fact an ex city Sign Permit Technician.
We serve and have installed signs in the Texas cities of Addison, Aledo, Allen, Alvarado, Anna, Argyle, Arlington, Athens, Aubrey, Avalon, Azle, Balch Springs, Bedford, Benbrook, Blue Mound, Bonham, Briar, Bridgeport, Buckingham, Burleson, Caddo Mills, Canton, Carrollton, Cedar Hill, Celina, Cleburne, Cockrell Hill, Colleyville, The Colony, Combine, Coppell, Corsicana, Crandall, Crowley, Dallas, Dalworthington Gardens, Decatur, Denison, Denton, Desoto, D/FW Airport, Dido, Duncanville, Eagle Mountain Lake, Edgecliff, Ennis, Euless, Everman, Farmers Branch, Farmersville, Ferris, Flower Mound, Forest Hill, Forney, Fort Worth, Frisco, Gainesville, Garland, Glenn Heights, Granbury, Grand Prairie, Grapevine, Greenville, Gun Barrel City, Haltom City, Haslet, Highland Park, Hillsboro, Hudson Oaks, Hurst, Hutchins, Irving, Italy, Itasca, Jacksboro, Joshua, Justin, Kaufman, Keene, Keller, Kennedale, Kleberg, Krum, Lake Dallas, Lake Worth, Lakeside, Lancaster, Las Colinas, Lawson, Lewisville, Little Elm, Longview, Mansfield, Marshall, Maypearl, McKinney, Melissa, Mesquite, Midlothian, Milford, Mineral Wells, Mount Pleasant, Mount Vernon, Murphy, Nevada, Newark, North Richland Hills, Ovilla, Palmer, Pantego, Paris, Parker County, Pelican Bay, Pittsburg, Plano, Ponder, Princeton, Prosper, Quinlan, Quitman, Red Oak, Rendon, Richardson, Richland Hills, Rice, River Oaks, Roanoke, Rockwall, Rowlett, Royse City, Sachse, Saginaw, Sansom Park, Sanger, Seagoville, Sherman, Silver Creek, Southlake, Springtown, Stephenville, Sulphur Springs, Sunnyvale, Terrell, Texarkana, Trophy Club, Tyler, University Park, Van Alstyne, Valley View, Watauga, Waxahachie, Weatherford, Wedgewood, Westlake, Weston, Westover Hills, Wheatland, White Settlement, Whitney, Wichita Falls, Willow Park, Wills Point, Wilmer, and Wylie.
ZIP Codes 75001 thru 76958.
Area Codes 214, 254, 430, 469, 682, 817, 903, 940, and 972.
Serving Collin, Cook, Dallas, Denton, Ellis, Fannin, Franklin, Grayson, Henderson, Hill, Hood, Hopkins, Hunt, Johnson, Kaufman, Lamar, Navarro, Parker, Rockwall, Somervell, Tarrant, Titus, Van Zandt, Wood, and Wise Counties in Texas.
We also have signs in 43 different states, and 6 other nations.
Free Factory Tour
Come and see the array of equipment and tools, and the facility dedicated to making good signs.
Contact a sales consultant to arrange a plant tour.
How Successful Will YOUR Signs Be?
What results are achieved by every successful sign? To identify, to communicate, and to create the image you desire. It is hard to accomplish all three in a single sign.
Good signs incorporate design and marketing decisions creating the message, look, colors, sign types, sizes, quantities, etc. to create the required impact. They draw attention to themselves. They provide drive-up appeal.
Will ANY business decision you make affect you more? If you stop and think about it, you can’t even risk buying an “average” sign; you need “exceptional” signs.
AT&T gives advice, in writing, to Yellow Pages customers, "If business is slow, what does your sign look like?"
The trouble with improper or average signs is that you will never know how many potential customers they’ve driven away, or not attracted, by simply looking inappropriate. Your success or failure may be determined the day your sign is installed!
Fortunately, we are not a sign company, sign broker, or sign store. We are a sign manufacturer. We engineer exceptional signs for our customers.
Whether your signs are illuminated channel letters, neon signs, lighted sign cabinets, LED message centers and video displays, lighted pole signs, internally illuminated pylon signs, or Monument signs that light, outdoor custom electric signs in front of your business are the least costly means of advertising available to you over time.
It is the most targeted advertising you can do according to the U. S. Small Business Administration (SBA), which also states that 85% of a business's sales usually come from within a 5 mile radius. Your sign constantly advertises your business to a potential customer who frequents the area where your business is located.
For example, how important would a free-standing pylon sign be to your business? McDonald's says that simply changing a monument sign in front of one of their stores to a pylon sign increases their store's business 15%. A Whataburger that was unhappy with their new store's volume removed their brand-new pylon sign and installed one 40% larger and taller. The store's volume increased 23% the day after installation, and sales have exceeded the previous months for more than 5 years now.
The SBA says that a LED Digital Electronic Message Center or Video Display increases a store's volume 15 - 150%.
Purchasing the right signs for the job helps a business survive by bringing higher sales volume.
The importance of signs in helping a business to survive was recently underscored when the Small Business Development Center (SBDC), with their NxLeveL for Entrepreneurs training program, which is available in 40 states, added an entire week to their program to present more deeply "…the importance of signs and their impact on a business…"
We can help, so long as your landlord and the City understand the importance of good signs and allow you to install signs that will help your business. Unfortunately this isn't always true. Choose your location(s) wisely (and receive your landlord's approval of your signs package BEFORE you sign your lease.)
City Sign Ordinances, and Landlord Lease Restrictions, can doom a business.
Most City Sign Ordinances can be accessed by visiting our "Permits & Approvals" page, after accessing our "Installation & Service" page, if you care to learn about them without our help. However we have worked with them for so long we know most of them by heart.
Remember the axiom "Location, Location, Location!" The supreme importance of "location" is the numbers of potential customers that will see your signs...and be able to read and understand them. Very important design and marketing considerations.
If you are located in the Dallas/Fort Worth "Metroplex" in Texas the Texas Department of Transportation has probably counted traffic in front of your new location. Go to www.dfwinfo.com/trans/data/tcins to see how many vehicles will see your signs every day! Other regions have similar information available.
Equally amazing, 25% of a business street's traffic does not normally travel on that street.
With 18.6% of the entire US population moving each year, your sign will be constantly seen by MANY potentially new customers.
Read what the U. S. Small Business Administration (SBA) has to say about the advantages and costs of signs for your business:
Using Our Website to Learn About Signs and Create a Successful Image.
Your sign forms that very important "first impression" your potential customer has of your business. Your sign must always look nearly as good as it looked the day it was installed so that you survive; don't give potential customers a worsening impression of your business as your sign ages.
An example of our dedication to helping our customers succeed is this website. It IS the definitive source on signage information, ranked by Alexa® in the top 0.05% of ALL websites in the world, the top 0.01% in the USA! Not bad for a sign company serving North Texas. (We placed the website online in 1999, and have been improving it ever since.)
Click our "Sign Types" tab to the left, then pick any of our products and discover how we make each sign to last; including the use of CNC manufacturing, rust-proof metal, structural-steel frames, high-end automotive paint, high-impact plastics, and most importantly, sophisticated protective coatings. All our signs include these many hidden features, critically important to you but often ignored by competitors so they can make more money. We even add self-cleaning properties.
"Click" on Photos and Text Keywords throughout this web site to explore subjects more thoroughly. Links are usually not highlighted.
Signs Manufacturing™ makes more than lighted and unlighted business signs (storefront signs and detached signs.) We manufacture, install and service church signs, school signs, apartment signs, park signs, governmental signs, architectural signs, etc. We also offer interior signs as well as exterior signs.
Unless we are doing other work for a customer we do not make banners or do vinyl lettering, even though we have the equipment to do so. Our skills are better utilized in other areas.
We manufacture road signs and building signs including channel letter signs (internally lighted with neon, Solarbrite™ LEDs, the new automatic color-changing SpectraLites™ LEDs, or externally lighted with first-surface LetterLites™ LEDs), neon signs, wall sign cabinets, pole signs, pylon signs, monument signs, PinLights™ LED signs, architectural signs, plastic lettering, metal lettering, trim-cap lettering, awning signs, building border lighting, plaques and channel letter signs (internally lighted with neon, Solarbrite™ LEDs, the new automatic color-changing SpectraLites™ LEDs, or externally lighted with first-surface LetterLites™ LEDs)!
We manufacture our own neon.
Our sister company, Sunburst LED Displays, LP manufactures Sunburst Displays™ LED message centers and video displays.
Please "click" our "Sign Types" tab on the top left of this page to learn about our products by category.
"Click" our "Sign Types" tab and Channel Letters, Wall Cabinet Signs, Pole or Pylon Signs, or Monument Signs also to learn about our "EZ Install Signs™" that are manufactured so that you can install them yourself.
If you are considering a LED electronic message center, consider our Sunburst Displays™ units, which include a free computer, and our "inexpensive/cheap displays" for those on a tight budget. "Click" our "Sign Types" tab on the top left of this page and "Message Centers" to access this information.
We champion brighter, energy-saving solutions that save our customers money while protecting our environment. No matter what type of signs you are considering, please explore our "Lighting Choices" tab for that product, with its own Energy Savings" tabs. In fact many of our unique sign designs can easily and efficiently be Solar Powered!
We will give your company an edge and help make you money.
We have lots of experience. Click our "Design Center" tab to the left to learn how we can help you - for free - design signs that will meet City, State and Landlord sign restrictions, and your needs. We even furnish a "Grand Opening Package" featuring a free 4' by 5' parking lot "Coming Soon" free-standing portable sign to attract attention while your sign is being constructed.
Please use and enjoy this 400+ page, always growing, website with over 2,000 stored images, the largest information resource about signs on the internet, created so you can learn about all types of signs and how you can control their effect on your image.
We believe that if you are a knowledgeable purchaser there's a very good chance you'll become our customer.
Sign Cost Information
We sell our signs FACTORY-DIRECT to the public. No middle-man profits.
Each Sign Type, above and on the "Sign Types" page, has a "Cost" tab under its "Pricing" tab that lists general budget pricing for that type of sign.
But, please, contact us to develop an exact plan to meet your particular needs - for free (see our "Design Center" page.)
Our professional staff will usually have exact quotations, and exact scale drawings of your signs installed on your building or property ready for you the same day we meet with you. (Much faster than the 2 1/2 week average in our industry.) Contact us NOW...Please!
If you are planning for the future, please bookmark our website as a "Favorite" so you can find us when you are ready.
Thank you. This is what we do to buy groceries.
You May Qualify for a "BETTER THAN FREE™" Sign
Dependent on your location, Signs Manufacturing™ may be able to offer you INCOME from a FREE pole, pylon, monument sign, or electronic message center.
Contact us for exciting details!
Five (5) Different Ways to Purchase Signs
Choose from Five (5) different ways to pay.
Cash, Credit Cards, Conserve You Nest Egg™ 0% 15-month financing, Signs on Time™ Conventional Lease/Purchasing or our Accelerated Pay as You Grow Lease/Purchasing™.
Zero Down on Sunburst LED Displays Digital LED Electronic Message Centers and Video Displays. To help you open your business we have worked with one of our lenders to create an exclusive NO DOWN PAYMENT lease. Now you can pay for your sign totally out of your businesses’ future cash flow.
Signs Manufacturing™ is insured, registered, licensed and bonded per all City and State regulations, and carries product liability and worker's compensation/accident insurances to protect our customers, and their customers. Both are rare among sign companies.
We even offer our customers free coverage on a $3,000,000 insurance policy providing Deposit Insurance if we were to default. (Visit our "Cost" tab on the "Sign Types" page for details on all of the above.)
We've got you covered!
"...I had to hound ***** (a sign broker) for weeks and weeks, then I had to call ******** (the manufacturer) to finally get a hold of *****. I thought ***** was taking my deposit money and running. When he asked for the second deposit I was kind of hesitant based on my experience with him. I did some research on ***** and there were judgments in Dallas County, civil judgments for ***** taking money and not putting up a sign! But the manufacturer said I had to deal with him, and he already had a great deal of my money.
The installation company he subcontracted with, *****, finally did show up and after giving them another $30,000 the sign was installed but ***** didn't pay *****, I guess, his "fair cut" of it.
***** was initially mad at ***** and then he was mad at me, so he came and took the controller out of the sign so now it doesn't even work! I tried to go back to ******** (the manufacturer), and gave them all of the documentation and they said it's between me and *****, they won't do anything about it. I'm never dealing any way but directly with a manufacturer again!"
E-Mail Specials & Newsletter Blog
Occasionally Signs Manufacturing™ will have excess production on certain sign types, or discounts on installation or service exceeding our standard Lifetime Warranty* 20% discount.
Or, we have information about Signs Manufacturing™, or the sign industry, we would like to share.
If you would like to be informed of these specials by email, click on the "Newsletter & Blog " tab to the left, and send us your contact information or subscribe to our RSS feed.
If you are not old enough to have piloted a business during the late 1970's, and depending on what our future brings, you might appreciate our Blog about inflation. It is written from the knowledge-base of our senior Watson, who did, and another of the family members, who has a SMU degree in finance.
Here are a few projects that we have JUST completed:
Just for fun, go to our "Not-so-Good Signs" tab on our "Design Center" page to witness Signs Manufacturing Corporation's "The Not-so-Good Signs, the Bad, Ugly, Stupid & Dumb Signs" Awards Contest! You can also view the world's most expensive (to purchase and to feed) animated message center.
Signs Manufacturing Corporation's Four-building Manufacturing Campus prior to our 7,500 sq. ft. expansion (2001 photo courtesy of Bing.)
Weekend photo showing Signs Manufacturing Corporation's 2004 Building Expansion, taken during our 2009 re-roofing project (Courtesy of Google Earth.)
TURN-KEY Sign Design, Sign Manufacturing,
FOR ORDERING OR ASSISTANCE CALL:
214-339-2227 254-582-7446 817-861-1234 903-561-5959 940-365-3433 972-850-3300