What results are achieved by every successful sign? To identify, to communicate, and to create the image you desire. It is hard to accomplish all three in a single sign.
Good signs incorporate
design and marketing
decisions creating the message, look, colors, sign
types, sizes, quantities, etc. to create the required impact. They draw attention to themselves. They provide drive-up appeal.
Quoting U. S.
Small Business Administration research, 89% of businesses
that fail do so because of improper signs!
Stated differently, good signs give a business an almost 90% probability of success.
Will ANY business decision you make affect you more? If you stop and think about it, you can’t even risk buying an “average” sign; you need “exceptional” signs.
AT&T gives advice, in writing, to Yellow Pages customers, "If business is slow, what does your sign look like?"
The trouble with improper or average signs is that you will never know how many potential customers they’ve driven away, or not attracted, by simply looking inappropriate. Your success or failure may be determined the day your sign is installed!
Fortunately, we are not a sign company, sign broker, or sign store. We are a sign manufacturer. We engineer exceptional signs for our customers.
It
is the most targeted advertising a business can do
according to the
U. S. Small Business
Administration (SBA), which also states
that 85% of a businesses sales usually come from
within a 5 mile radius. Proper signs
constantly advertises a business to a potential
customer who frequents the area where the business is
located.
If a
sign costs money it is not doing its job. It should
effectively advertise a company and earn them money.
As
examples, how important is a free-standing
pylon sign
to a business? McDonald's says that simply
changing a
Monument sign
in front of one of their stores to a pylon sign
increases their store's business 15%. A
Whataburger that was unhappy with their new store's
volume removed their brand-new pylon sign and
installed one 40% larger and taller. The store's
volume increased 23% the day after installation, and
sales have exceeded the previous months for more than
5 years now.
Supplying
the right signs for the job helps a business survive
by bringing higher sales volume.
The
importance of signs in helping a business to survive
was recently underscored when the Small Business
Development Center (SBDC), with their NxLeveL for
Entrepreneurs training program, which is available in
40 states, added an entire week to their program to
present more deeply "…the importance of signs and
their impact on a business…"
We
can help, so long as your customer's landlord and the
city allow you to install signs that will help your
customer's business. Unfortunately this isn't
always true. Help your customers choose
location(s) wisely (and receive their landlord's
approval of your customer's signs package BEFORE
they sign their lease.)
Remember the axiom "Location, Location, Location!"
The supreme importance of "location" is the numbers of
potential customers that will see your signs...and be
able to read and understand them. Very important
design
and marketing considerations.
City Signs Ordinances, and Landlord Lease
Restrictions, can doom a business.
The Texas
Department of Transportation has probably counted
traffic in front of your customer's new location.
Go to
www.dfwinfo.com/trans/data/tcins
to see how many vehicles will see their signs every
day! Other regions have similar information
available.
Surprisingly 30%
of traffic on almost all business streets occurs when
it is dark; people see your customers sign only if it
is lighted when it is dark out, including on dark days
when everyone else's sign is lighted.
With 18.6% of the
entire US population moving each year, your customers
signs will be constantly seen by MANY potentially new
customers.
The Signs Manufacturing Your-Location Sales Team's Personalized Service
No matter what types of signs you are interested in, our sales team, consisting of 11 highly-trained individuals, is at your beck and call.
Let us meet with you in your office, or at your new signs location, or home, or anywhere.
You will probably have a firm quotation for what you want during our meeting; certainly no more than a day later.
There are 19 questions you must have answers to before investing in signs. Questions not about the signs themselves, but about how the signs will be perceived, and how long they will take to pay for themselves. Our sales team will bring you a COMPLIMENTARY PROFESSIONAL MARKET SURVEY of your new signage locations. Click on the "Sign Market Research" tab to the left for details.
Visit Our Unique Sign Lighting Laboratory and Demonstration Showroom
with LED Video Displays
Unique in the entire sign industry, Signs Manufacturing™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture.
We have opened our laboratory to the public, for FREE, adding a Sign Showroom that includes LED Video Displays because we realized how important one would be to consumers.
If you are considering purchasing an LED Video Display or Digital LED Message Center sign this exclusive opportunity will be particularly important. You must determine what type of sign, and which LED spacing is best, so that your sign will be successful, considering how you will use it.
a 4-thousand-shade single-color LED Message Center sign
are always available for you to compare.
We
invite you to also observe all other types of signage, viewing them up close as well as from a distance, under varying light conditions (and stay out of the weather while doing so!)
Channel letter signs, both neon and LED lighted.
Letterlites™ channel letter signs.
Twinkling Letterlites™ channel letter signs.
SpectraLites™ Color-changing channel letter signs.
Reverse channel letter signs.
Cloud signs.
Channel letter signs with backplates.
Raceways and wireways.
Cabinet signs, fluorescent, HID, or LED lighted.
Neon and LED building accent lighting.
Neon color selection.
Brighter Signs™ neon.
Solarbrite™ LED lighting.
LED color selection.
Pinlights™ signs.
Pylon signs.
Pole signs.
Masonry Monument signs.
Wall-wash back-lighting for all types of signs.
Routed sign faces for all types of signs.
Digitally printed and cut vinyl decorated sign faces for all types of signs.
How will shadows affect my sign's readability during the day? Should the wall behind my sign be light or dark colored? Would a different type of sign look better on my brick wall? Should I consider a routed sign face with push-through letters?
Don't buy a sign from a drawing when you can actually see and compare real signs.
No one else, sign company or not, can offer you this unique opportunity. Be sure to take advantage. Your business will be better because you do. Can you afford not to?
"I almost made a huge mistake by not listening to you and visiting your showroom prior to buying my sign. I thought I knew what I wanted, after listening to so many salespeople...boy, was I wrong. My vision of the sign did not jibe with what it would really turn out to be, even after viewing so many drawings. It was obvious the moment I entered the showroom. If I had stuck to my guns my sign would have been a disaster. I would have wasted a lot of money."
Cecil Drake, Drake Communications
Using Our Website to Learn About Signs and Create a Successful Image
Your
sign forms that very important "first impression" your
potential customer has of your business. Your
sign must always look nearly as good as it looked the
day it was installed so that you don't give potential
customers a worsening impression of your business as
your sign ages.
Click our "Sign Types" tab to the left, then pick any of our products and
discover how we make each sign to last; including the
use of CNC manufacturing, rust-proof metal,
structural-steel frames, high-end automotive paint,
high-impact plastics, and most importantly,
sophisticated
protective coatings.
All our signs include these many hidden features, critically important to you but often ignored by competitors so they can make more money. We even add self-cleaning properties.
We champion
brighter, energy-saving
solutions that save our
customers money while
protecting our environment.
No matter what type of signs you are considering, please
explore our "Lighting Choices" tab for that product, with
its own "Energy Savings" tabs. In fact many of our unique sign designs can even be Solar Powered!
We
will give your company an edge and help make you
money.
We are the
"greenest" sign company in Texas. Click the "Our
Environment" tab on our "About
Us" page to learn about our environmental
efforts.
Please use and enjoy this 400+ (always growing) page website with over 2000 images, the largest information resource about signs on the internet, created so you can learn about all types of signs and how you can control their affect on your customer's image.
We believe that if you're a knowledgeable purchaser there's a real good chance you'll become our customer.
If you click this "LITERATURE
DOWNLOADS" tab you can download "Sign
Buyer's Guide" ".pdf" files for your
records and/or to give to your customers. They
contain all the specific design, manufacturing, and
installation information for each type of signs.
The BLUE BOOK Building and Construction Network
We are a member of The BLUE BOOK Building and Construction Network.
Look for our ads and listings under both "Signs" and/or "Tablets."
Signs that are too small to be read easily under existing driving conditions
cause traffic congestion and accidents, in addition to not helping a
business become successful. Carefully examine our
Letter Visibility charts listed under the
Sign Design Center page.
Monument signs can potentially block traffic visibility and cause accidents
at driveways and intersections. Moving them away from the street makes
them more dangerous and less effective (above) unless they are significantly
larger.
Externally lighted signs cause traffic congestion and accidents on dark or
rainy days, and at night according to Penn State studies.
Monument signs, because of their smaller lettering when compared to pole
signs and pylon signs, cause traffic congestion and accidents, verified by a
different Penn State study.
An excellent place to learn about the critical,
mechanical, aspects of sign design necessary for a
safe and successful sign is at
www.usscfoundation.org/USSCGuidelineStandards.pdf.
It would be nice if cities would read this before creating
sign ordinances; there would be less congestion and fewer
accidents in business districts. Businesses in the City would be more
successful, also!
We champion
brighter, energy-saving
solutions that save our
customers money while
protecting our environment.
No matter what type of signs you are considering, please
explore our "Lighting Choices" tab for that product, with
its own "Energy Savings" tabs. In fact many of our unique sign designs can even be Solar Powered!
We
sell our signs FACTORY-DIRECT, WHOLESALE to the public.
Each Sign Type, above and on the "Sign
Types" page, has a "Cost" tab under its
"Pricing" tab that lists general budget pricing for that type of sign and explains our 5 different payment options.
But, please, contact us to develop an exact plan to meet
your particular needs - for free (see our "Sign Design Center" page!)
Our professional staff will usually have exact quotations, and exact scale
drawings of your signs installed on your building or property ready for you
the same day we meet with you. (Much faster than the 2 1/2 week average in
our industry.) Contact us NOW...Please!
If you are planning for the future, please bookmark our
website as a "Favorite" so you can find us when you are
ready.
Your Customers May Qualify for a "BETTER THAN FREE™" Sign
Dependent on your customers location, Signs Manufacturing™ may be able to offer them INCOME from a FREE pole, pylon, monument sign, or electronic message center.
Contact us for exciting details!
Five (5) Different Ways to Purchase Signs
Choose from Five (5) different ways
to pay.
Cash, Credit Cards, Conserve You Nest Egg™ 0% 15-month financing, Signs on Time™ Conventional Lease/Purchasing or our Accelerated Pay as You Grow Lease/Purchasing™.
Click on the "Cost"
tab on the "Sign
Types" page for details.
Fraud Protection
"After being ripped-off by one
sign company, who took my several-thousand-dollar deposit
but never delivered my sign, I was nervous. I'm sure
glad I met you guys!"
Paul Lewis, Jubilee
Mortgage
Signs Manufacturing™ is insured,
registered, licensed and bonded per all City and State
regulations, and even carries product liability insurance to protect our customers, and their customers, which is very rare among sign companies.
We even offer our customers free coverage on a $3,000,000 insurance policy providing Deposit Insurance if we were to default.
Visit our "Cost" tab on the "Sign Types" page for details on all of the above.
We've got you covered!
"...I had to hound Vital ***** (a sign broker) for weeks and weeks, then I had to call ******** (the manufacturer) to finally get a hold of Vital *****. I thought Vital ***** was taking my deposit money and running. When he asked for the second deposit I was kind of hesitant based on my experience with him. I did some research on Vital ***** and there were judgments in Dallas County, civil judgments for Vital ***** taking money and not putting up a sign! But the manufacturer said I had to deal with him, and he already had a great deal of my money.
The installation company he subcontracted with, City *****, finally did show up and after giving them another $30,000 the sign was installed but City ***** didn't pay Vital *****, I guess, his "fair cut" of it.
Vital ***** was initially mad at City ***** and then he was mad at me, so he came and took the controller out of the sign so now it doesn't even work! I tried to go back to ******** (the manufacturer), and gave them all of the documentation and they said it's between me and Vital *****, they won't do anything about it. I'm never dealing any way but directly with a manufacturer again!"
Mr. Sinkler, Freedom Wash
Why Buy Factory-Direct from a State-Licensed Sign Company?
Why not buy from a Sign Dealer (also called a Sign Broker or a Sign Store?)
Would you give a car dealer $10,000 and tell him to buy you the best car
he can for the money, sight unseen (or from a drawing?) Don't you think you would get the car that made him
the most?
Do you think you
could meet your needs asking for the cheapest car he can buy?
Why would a sign dealer (sign broker or sign store) be any different? Remember, they are
merely buying a sign from a manufacturer to resell to you, usually to resemble a
drawing, making the most money they can.
You need to know ALL of the details on how your sign will be manufactured, and how it will be installed. It needs to meet YOUR needs, not the seller's profit goals. What is he telling the manufacturer you don't need?
Believing "...a sign is a sign" gets you a Yugo instead of a Cadillac.
Remember the Yugo? They didn't last very long, either.
Also, most sign dealers, sign brokers and sign stores cannot legally install
or service an electric sign. Ask to see their license.
Ask to see a manufacturer's license also. A few are not licensed to do electrical work, either, they also have to hire other companies to install the signs they make.
Now, who provides the warranty? The manufacturer, the installer, the
salesman, anyone? If the sign was installed illegally
do you think they'll honor their warranty? Did they REALLY obtain your
City sign permit? Is the sign even safe?
As a large, both UL and ETL listed manufacturer, our name is on all our signs. Just like you,
we can't afford to have a bad sign destroy our business. We have to care,
particularly with our LIFETIME* warranty.
If you wonder if a sign-seller can legally install and
service electrical signs through-out Texas go to
http://www.license.state.tx.us/LicenseSearch/,
enter "Electricians" in the "Inquire by License Type" box and the name of the
sign business or person in the "Inquire by Name" box. If they
are not licensed they can not.
So someone can sell you signs and not be licensed to install or service them. You may have to have this done. But unless the electrical signs
you buy are "listed" (U.L. usually) they won't
be allowed to be installed in Texas, a State of Texas Consumer Protection Safety Law designed to insure that signs are safe to use, with a few local city
ordinance exceptions. It is not illegal to sell them to you, however. Buy carefully.
"I had a ****-a-**** (sign company) right across the street … that store's out of business now … I found out they hired some other company to build and install our sign and they did a really #@%&&$ job, the thing has never lit right. ****-a-**** Corporate won't do anything, they say the closed store was an independent franchise, and the sign builder/installer won't fix it, they say we weren't their customer. I need you to come out, tell me what it will cost to get the thing working properly and get it fixed."
Chris Jennings, Jimmy Johns
Guaranteed Highest
Quality...
Guaranteed Lowest
Price™
As
detailed on the pages that follow, everything
will be done to make your sign look better, and last
longer...Guaranteed.
Signs Manufacturing™ also guarantees that our price
will be the lowest price you can obtain on the products
described in this website; now or anytime during the next
90 days.
If you are
offered a lower price by someone else we will match that
lower price PLUS give you 10% of the difference.
Area Codes 214,
254, 430, 469, 682, 817, 903, 940, and 972.
Serving Collin,
Cook, Dallas, Denton, Ellis, Fannin, Franklin,
Grayson, Henderson, Hill, Hood, Hopkins, Hunt,
Johnson, Kaufman, Lamar,
Navarro, Parker, Rockwall, Somervell, Tarrant, Titus,
Van Zandt, Wood, and Wise Counties in Texas.
We also have signs in 43
different states, and 6 other nations.
E-Mail Specials & Newsletter Blog
Occasionally Signs Manufacturing™ will
have excess production on certain sign types, or discounts on installation
or service exceeding our standard LIFETIME* WARRANTY 20% discount.
Or, we have information about Signs Manufacturing™, or the sign industry, we would like to share.
If you would like to be informed of these specials by email, click on the
"Newsletter & Blog" tab to the left, and send us your contact information or subscribe to our RSS feed..
Signs Manufacturing Corporation's Four-building Manufacturing Campus prior to our 7,500 sq. ft. expansion in 2004 (Photo courtesy of Bing.)
Weekend photo showing Signs Manufacturing Corporation's 2004 Building Expansion, taken during our 2009 re-roofing project (Courtesy of Google Earth.)
The "Metroplex" Success Story
The Dallas/Fort Worth "Metroplex" continues as the
fastest growing large city area in the United States, year-after-year. It is the fourth
fastest growing such area in the world. As fast as in China or India!
North Texas is expected to
gain over 4,000,000 new residents in just the next 4 years!
The business economy HERE remains healthy! Well over
100 new businesses are started in just the D/FW Metroplex every week.
Don't let the "doom-n-gloomers"
talk you out of being successful. This is the best time ever to
start a new business in North Texas and Northeast Texas.
You need answers to these questions before you buy (anything from anyone.) Don’t be a naïve consumer.
Competition
Signs Manufacturing™
Can you view all sign types before you buy?
No
YES
Can you view your sign as it is being made?
No
YES
Will the people who built the sign install it?
No
YES
Are the people who will install the sign factory-trained?
No
YES
Is the sign seller (broker) responsible if the sign is not installed properly?
*
YES
Is the sign installer responsible if the sign is not installed properly?
*
YES
Does the sign seller (broker) provide free Warranty service?
?
YES
Does the sign installer provide free Warranty service?
?
YES
Does the sign manufacturer provide free Warranty service?
?
YES
Does the sign seller (broker) control the manufacturing and installation time table?
No
YES
Are there 2nd and 3rd party profit markups?
YES
No
Is the sign installer working for you, or the factory, or only the sign seller (broker?) Who is legally responsible? Who has the financial ability to remedy accidents and omissions? Single-source responsibility is best. Product liability insurance is good, too.
The Additional Benefits of Buying Our Sunburst LED Displays™ Factory-Direct
Competition
Signs Manufacturing™
Does the sign manufacturer provide free training?
Phone (China?)
YES
Does the sign seller (broker) provide free factory training?
No
YES
Do you call the sign seller (broker) with technical/usage questions?
No
YES
Does the sign factory provide free technical access?
Phone (China?)
YES
Is there one place to call for ALL services?
No
YES
Where is Tech-support located? Hours (local time?)
?
Dallas
Where do you obtain training for new employees?
?
We come to You
Can you customize your sign?
No
YES
* A poorly installed EMC can void a factory warranty, leaving YOU to haggle responsibility with the installer and sign seller (broker.) For instance, without a separate grounding electrode being installed during the installation of most LED signs the manufacturer’s warranty is void. Will you know if your installer doesn’t install a grounding electrode? Problems will probably begin to occur months later.
The
Hottest New Signs
Three
new sign-types will separate you from the crowd.
Have you
noticed that the signs that catch your eye most often are LED displays?
Signs like LED billboard displays.
Gaining
attention gains you customers.
You can gain
the advantages of LED faces on your new signs.
These signs
are better-looking, cost less, and use less energy.
Also go to
our "SpectraLites™
& LED" page under Channel Letter Lighting Choices to learn
about back-lighted Channel Letter faces that automatically change colors.
There is a video so you can see them in action.
Come see them in person in our Signs Showroom.
Patents
Pending.
BIG Business Booster
There is no question that LED electronic message centers are the business
signage communication wave of the future. Local advertising has never
been cheaper because of them.
Every business has a need to promote
special events, sales, sponsorships, etc.; either at their business location
and/or at local sports events, parades, church and school events.
If
your business is not located where you can have a permanent messaging sign,
or you need to advertise at multiple locations (like the kid's soccer game),
the question is, HOW?
This question has been answered with “The
LED Sled™” pictured here, Signs Manufacturing™’s new portable
self-powered LED electronic message
center and video display.
Local businesses have never
before been able to be so creative, to think so far outside the box to gain
a competitive advertising advantage.
“To rent, or to own, THAT is the
question.” (sorry Shakespeare.) How often do you need to promote your
business?
If you are a multi-location business you
need to own one of these! Some location ALWAYS has special needs or
opportunities. Or a new store under construction.
If you’re not in the Dallas/Fort Worth
Metroplex you absolutely need to own one because you are too far away for us
to rent you one!
Occasionally Signs Manufacturing™ will have excess production on certain
sign types, or discounts on installation or service exceeding our standard
LIFETIME* WARRANTY 20% discount.
Or, we
have information about Signs Manufacturing™, or the sign industry, we would
like to share.
If you
would like to be informed of these specials by email, click on the "Newsletter
& Blog " tab to the left, and send us your contact information or
subscribe to our RSS feed.
If you are not old enough to have piloted a
business during the late 1970's, and depending on what our future brings,
you might appreciate our Blog about inflation. It is written from the
knowledge-base of our senior Watson, who did, and another of the family
members, who has a SMU degree in finance.
Just for Fun
Go to our "Not-so-Good
Signs" tab on our "Sign
Design Center" page to witness Signs Manufacturing Corporation's "The
Not-so-Good Signs, the Bad, Ugly, Stupid & Dumb Signs" Awards Contest!
You can also view the world's most expensive (to purchase and to feed)
animated message center.
Signs Manufacturing™ & Maintenance Corp.
We
have lots of experience. Click our "
Choose from Five (5) different ways
to pay.
year. It is the fourth
fastest growing such area in the world. As fast as in China or India!
If
your business is not located where you can have a permanent messaging sign,
or you need to advertise at multiple locations (like the kid's soccer game),
the question is, HOW?
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